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Top 5 Reasons to Build Your Website on NationBuilder in 2022

Top 5 Reasons to Build Your Website on NationBuilder in 2022

Whether you’re running for office, launching a nonprofit, or organizing a movement, you should be building your website on NationBuilder’s software platform.

NationBuilder websites offer a unique combination of features and functionality that make them a must-have for any organization that’s serious about campaigning online.

And with a NationBuilder custom theme, you can extend and customize the functionality of your NationBuilder website to meet your specific needs.

Here are the top 5 reasons to build your website on NationBuilder.

Table of Contents
  1. Built-in Action Forms
  2. Capture & Tag Supporter Data
  3. Trigger Automated Workflows & Followups
  4. Personalize Content to Each Visitor
  5. Powerful Donation Pages

1. Built-in Action Forms

Screenshot: NationBuilder’s Raise Theme
Screenshot: NationBuilder’s Raise Theme

NationBuilder websites were designed from the start with action in mind.

Every NationBuilder website theme features more than thirty different “page types,” each built for a specific use common to campaigns & causes, including:

  • Signup pages
  • Volunteer signup pages
  • Petition pages
  • Event RSVP pages
  • Donation pages

These purpose-built action forms are available “out of the box” — no custom coding or integrations are required!

2. Capture & Tag Supporter Data

Screenshot: NationBuilder’s Profile Detail
Screenshot: NationBuilder’s Raise Theme

Every NationBuilder website action page allows you to tag and update every signup and immediately add them to your supporter database. 

By tightly integrating the NationBuilder website platform with NationBuilder’s supporter database, NationBuilder action pages empower you to build highly segmented supporter lists. 

3. Trigger Automated Workflows & Followups 

Screenshot: NationBuilder’s Workflows
Screenshot: NationBuilder’s Workflows

When supporters take action on your NationBuilder website, you have the option of triggering an automated follow-up email workflow.

NationBuilder Workflows help you save time, deepen relationships with your supporters, and move them along your ladder of engagement.

Organizations that leverage NationBuilder Workflows raise more money, save time, and experience improved email deliverability than organizations that rely exclusively on email blasts.

4. Personalize Content to Each Visitor

Screenshot: NationBuilder Content Personalization
Screenshot: NationBuilder Content Personalization

The direct, automatic integration between your NationBuilder website and your NationBuilder database allows you to personalize website content to each supporter.

After taking action, supporters become “logged in” to your site — allowing you to show content intended just for them, like:

  • pre-filled action forms;
  • profile completeness checklists;
  • issue preferences;
  • donation history; and
  • localized event recommendations.

There’s almost no limit to the degree of supporter personalization possible using NationBuilder websites. With the help of certified NationBuilder Architects, organizations are pushing the boundaries further with each passing year.

5. Powerful Donation Pages

Screenshot: NationBuilder Donation Pages
Screenshot: NationBuilder Donation Pages

NationBuilder websites empower you to deploy powerful donation pages within minutes — no code required

By leveraging NationBuilder Payments, your organization can securely accept donations by credit card, Apple Pay, and Google Pay.

And unlike other donation platforms like ActBlue, Anedot, or WinRed, NationBuilder websites allow you to customize the look and feel of your donation page to match your organization’s unique branding.

Conclusion

Whether you’re running for office, launching a nonprofit, or organizing a movement, you should be leveraging the NationBuilder website platform to build your supporter list and raise money online.

NationBuilder websites offer a unique combination of functionality and flexibility that make them essential for any organization that’s serious about campaigning online.

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